WHERE MODERN BRANDS BUILD CULTURAL RELEVANCE, COMMUNITY AND MOMENTUM

PR agency - asian-american co-founders, Theresa Navarro and Thao Le

Co-Founders Theresa Navarro and Thao Le

Made Society is a boutique public relations + marketing agency specializing in lifestyle, travel and hospitality, outdoor and endurance sports, beauty, wine and beverage and wellness-driven brands. Through earned media, partnerships, influencer strategy, experiential PR and storytelling, we build cultural relevance that translates into lasting visibility and growth.

Experience + Expertise

  • Expertise in earned media strategy and storytelling

  • National + global media and influencer relationships

  • Experience supporting global and destination-driven brands

  • Producers of brand experiences and partnerships

Tank Garage Winery and HUF Worldwide wine collaboration.

TANK GARAGE WINERY X HUF WORLDWIDE

“If you're looking for another cookie-cutter PR firm, this ain't it. Made Society are cultural strategists who have helped shape our relevancy blueprint, delivering coverage with real reach and impact.” - Ed Feuchuk, Farm Collective General Manager

We met in 2009 while working at a Los Angeles PR agency, united by a shared curiosity for culture, storytelling, and building brands with intention. After years of collaborating across fashion, lifestyle, travel and outdoor industries, we launched Made Society in 2015 with a clear vision: to build an agency rooted in partnership, cultural insight and meaningful work.

Today, we help brands grow through thoughtful communications, strategic campaigns and storytelling that resonates.

Made Society is a founder-led PR agency led by co-founders with nearly 20 years of experience across travel, lifestyle, and hospitality communications.

Our Story

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Our Story 〰️

WORK WITH US!

Follow our work: @made_society

View fullsize Allow us to reintroduce ourselves ✨ Made Society is a boutique PR agency where we get to work with cool brands, cool people and do cool sh*t. We met in 2009 at a boutique PR agency on Sunset Blvd in LA - coworkers turned best friends turned co-found
View fullsize Allow us to reintroduce ourselves ✨ Made Society is a boutique PR agency where we get to work with cool brands, cool people and do cool sh*t. We met in 2009 at a boutique PR agency on Sunset Blvd in LA - coworkers turned best friends turned co-found
View fullsize with good intentions 🥐☕️ @thomaslelu #love #mantra
View fullsize SNOW SZN! @skimagazine Executive Editor Samantha Bernman spotlighting @runjanji’s Rover Merino Hoodie as one of her favorite gear pieces on the slopes and on the trail! 🏃🏻‍♀️🎿 #snow #media #press #running #run
View fullsize 🍷 Where character meets craft. We love seeing @tankwinery featured in @afarmedia’s story spotlighting #Calistoga for its eclectic spirit, laid-back luxury and offbeat tasting experiences. With its retro-garage vibe and bold blends, Tank Garage
View fullsize Proof that good gear pulls its own weight - especially when it only weighs 29 grams 🧢 @RunJanji featured in @backpackermag’s editors’ picks in October! 🏃🏃‍♀️🏃‍♂️ #running #runner #run #apparel #fashion #hat #fitness #media #p
View fullsize @runjanji featured in @athletechnews News’ “This Season’s Must-Know Activewear Collections for Training and Beyond.” 🏃‍♂️💧 Working with Janji has been a reminder of why we love what we do - collaborating with brands tha
View fullsize ✨ Girls’ trip goals, unlocked. @tankwinery featured in @sunsetmag’s “Best Girls’ Trip Destinations” spotlighting #Calistoga as the go-to for a slower-paced, soulful Wine Country escape. Think natural hot springs, vintage